Sixty percent of US consumers say ‘AI’ in brand messaging is a turnoff, survey finds
AI SummaryAI-generated — verify against the source.A recent survey indicates that 60% of US consumers view the explicit use of 'AI' in brand messaging as a negative factor. For financial advisors, this suggests that while AI tools can improve back-office efficiency, marketing strategies should focus on the value of the service rather than highlighting the use of AI technology itself.
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